Thursday, September 23, 2010

More From Interbike

Today was a full day at the show. I spent some time in seminars, and walked around the show floor, checking out what vendors had to offer this year.
Brompton showed their three new colors... Claret, Sage Green, and Bright Pink:



There were also quite a few "urban" bikes on the show floor. In addition to the "Dutch style" bikes, there were also a number that seem to draw their inspiration from French city bikes. A good example of that was the Linus line of bikes:


... as well as the Globe brand, which made a point of displaying their bikes in sort of "lifestyle poses":


Some really pretty bikes, in very evocative settings. Good marketing from these folks. It will be interesting to see how these urban designs do in various markets.

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